The PRs Speak Part 3

blogger pr wooden

In line with the theme of the Digital Parents Unplugged, the Digital Parents Blogazine has contacted various Public Relations companies for their thoughts in dealing with bloggers. In this final part, we have the views from Ogilvy 360 and Switched On Media                 How do you pick your… [Continue Reading]

The PRs Speak Part 2

blogger pr wooden

In line with the theme of the Digital Parents Unplugged, the Digital Parents Blogazine has contacted various Public Relations companies for their thoughts in dealing with bloggers. For the second part, we have the views from Naked Communications and Nuffnang Australia. How do you pick your bloggers? What categories do you use to decide? Naked Communications:… [Continue Reading]

Digital Parents Unplugged – The Highlights

unplugged

The first ever Digital Parents Unplugged, held in Sydney in September, was a huge success in giving bloggers and brands/PRs a chance to openly communicate with each other. The event was organised by Digital Parents via The Mother Media, and sponsored by Activision. The speakers for the night, Nicole Avery from Planning with Kids, Liss Klemke from… [Continue Reading]

The PRs speak Part 1

blogger pr

In line with the theme of the Digital Parents Unplugged, the Digital Parents Blogazine has contacted various Public Relations companies for their thoughts in dealing with bloggers. For the first part, we have the views from Porter Novelli and Wordstorm. How do you pick your bloggers? What categories do you use to decide? PNovelli: We… [Continue Reading]

How to seek for sponsorship Part 1

blog2

The blogosphere has been buzzing with questions about how to find sponsorships for various conferences, events and blog advertising. It is a confusing and daunting thing to do especially for those who has never done it before, or have never had to do anything similar to this in their life. Add to that the fact… [Continue Reading]